With the World Cup kicking off in Brazil, EA Sports presents a new campaign for 2014 FIFA World Cup Brazil for every gamer, and to every American with a star-spangled heart.
We've re-recorded and licensed the 'Real American' including stars and stripes for Wieden+Kennedy Amsterdam.
Executive Creative Directors: Mark Bernath, Eric Quennoy
Creative Directors: David Smith, Alvaro Sotomayor
Art Director: Riccardo Rachello
Copywriter: Ebba Hult
Head of Content: Joe Togneri
Business Affairs: Michael Graves
Artist / Title ‘Real American’ – written by R.Derringer/B.Kenny (UMP)
Music Licensing: Amp.Amsterdam